Technology

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The digital doppelgänger dilemma

AI is already changing our relationships with celebrities, as several stars endorse its potential. The question is, should you get on board, and if you don’t, will you be left behind?

Installation based on coral reefs by Refik Anadol

Refik Anadol on scaling new heights

Media artist Refik Anadol has displayed his mammoth AI-generated pieces on some of the world’s most famous buildings and has work in MoMA New York’s permanent collection. He talks to us about his latest exhibition in London and navigating the endless debates about his work

Why form should follow feeling, not function

AI will give brands the opportunity to create personalised, human-centred experiences for audiences, generating love and loyalty. Here, R/GA UK’s Kyle Wheeler explains how brands can prepare for the next level of customer experience

Designing reverent spaces in a tech driven future

Our reliance on personal tech means an increasingly irreverent, digital public life. But how can technology help aid us to design reverent spaces for meditation and remembrance? Jonathan Cohen, director of technology at experience design studio G&A, offers some ideas