PF Flyers returns to its Americana roots in new branding
Creative agency Bokeh has created a nostalgia-infused visual identity for one of America’s original sneaker brands, which dates back to the 1930s
Venice Biennale stunt reminds people of the daily reality of war
Ukrainian agency Bickerstaff.734’s latest campaign saw it distribute posters across Venice pointing out where the city’s historic bomb shelters are based
Aruba Conservation Foundation’s rebrand gives nature a voice
Created by How&How, the charity’s new name and visual identity is targeted less at tourists visiting the Caribbean Island and more at the local community
How Heineken is using AR to help preserve Irish pubs
LePub and Publicis Dublin collaborated with the beer brand to turn historic watering holes across Ireland into virtual ‘Pub Museums’, making them eligible for the financial benefits given to cultural institutions
Microsoft launches an uplifting campaign to coincide with Earth Month
Koto collaborated with Microsoft Brand Studio and illustrator Alexis Jamet to bring the tech brand’s Reimagine Climate Action campaign to life
JPMorgan Chase campaign raises awareness of Clean Slate legislation
A series of sculptures installed in Philadelphia’s Independence Plaza draw attention to the importance of passing legislation that will help people with criminal records get back into work
Johnny Hardstaff on getting intimate with photography
The director reflects on the connection between his darkly personal photography work and his commercial films, and how the former has enriched his wider practice
Dada Projects founder on the visibility of women in digital design
Founder and creative director Christina Worner talks to CR about the motivations behind setting up the design studio and what she’s doing to creative a supportive environment for anyone who works with them
Why brands can’t be everything everywhere all at once
The purpose of brand strategy is to provide brands with direction and meaning. So why are agencies and marketers so eager to keep brands open-ended?
Fortnum & Mason reveals first ever bespoke typeface family
Two new typefaces promise a more digitally-friendly brand presence, visual cohesion, and legibility
Duolingo on why brands are becoming more human
We speak to Duolingo’s global head of social media Katherine Chan about managing the team behind its lauded social strategy and how people’s perceptions of brands are shifting in the era of individual clout
Teenage kicks: how the David ad network is growing up
We talk to co-founder Fernando Musa about how the network is evolving with age, plus how he balances his unusual dual roles as chairman at David and CEO at Ogilvy Brazil
Libresse ad calls for better period education
The mixed media ad by AMV BBDO illustrates how a lack of knowledge about periods can be a lifelong issue
What can brands learn from Kamala Harris’ presidential campaign?
CR speaks to Teemu Suviala, global chief creative officer at Landor, about how Harris is cutting through the political noise, and what lessons brands can take from her bold approach